What is a Community Investment?
You’re not just giving to a cause.
You’re building a strategy for your community’s future.

Let’s be honest: when you give to a nonprofit, it can be hard to see where your money actually goes. Will it really make a difference? Is it enough?
Here’s what’s different about giving to United Way of the Piedmont: you’re not just donating. You’re joining thousands of others to create a shared, strategic response to the most pressing needs in our region.
We call it community investment—and it’s at the heart of everything we do.
So, what is a community investment?
It’s more than a donation. It’s a process we’ve built to make giving smarter, more effective, and more equitable. Here’s how it works:
- We identify the most pressing needs in Spartanburg, Cherokee, and Union Counties—through data, local partnerships, and direct community input.
- We invite trusted local nonprofits to apply for multi-year funding to address those needs. This year, 138 programs across 85 agencies applied.
- We bring in trained community volunteers to review every application and recommend what to fund—based on alignment, effectiveness, and impact.
- We pool individual gifts—from $5 to $50,000—so we can fund programs fairly and consistently over time.
- We track results and adjust as we go. Our goal is progress, not perfection.
This year, we received $4.854 million in funding requests—for programs addressing everything from food insecurity to maternal health to youth mental wellness. These are the big challenges of our time—and we don’t fund them alone.
We fund them together.
Why it matters more now than ever
In a world that feels more fractured by the day, community investment is a way to say: We’re still in this together. It’s a way to push back on the idea that your $20 doesn’t matter. It does—when it’s part of something bigger.
And with United Way, it is.
When you give, here’s what happens:
- You become part of a multi-million dollar investment in your own backyard.
- Your gift goes toward programs that are vetted, evaluated, and aligned with the values of this community.
- You help decide what gets funded—not through a vote, but through your belief in a shared future.
Ready to fund the future?
We’re reviewing funding decisions now. The next three years of community investment will be shaped by what we can raise this year.
If you want to give where it truly matters, this is it.







